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The Steps to Successful Social Media

Build your brand awareness, grow your audience and increase engagement through organic or paid content. Start from scratch or elevate your social media presence with a campaign.

RSO can help you meet your social media goals in four simple steps:

Platform Selection

The first step to successful social media marketing is understanding your audience and knowing where to reach them.

Content Strategy & Creation

Whether it’s brand awareness or product sales, your social media marketing goals are key to building a successful content strategy. Our goal is to post with intent while still keeping the content on brand with your business.

Scheduling & Managing Engagement

To ensure timely posting, the approved content will be scheduled for publishing through our social media management platform. In addition to managing content, we are here to help manage engagement. Social media encourages two-way communication, so it’s important to stay connected and responsive.

Analytics & Reporting

Last but certainly not least is measuring the social media metrics. This vital step allows us to see what is working well and what can be improved. From here we will analyze, adjust and continue to monitor.