Here are some of the latest headlines on digital marketing insights, search, and ecommerce:
Advertisers can now reach drivers through Waze and gain deeper visibility into campaign performance with Google’s latest PMax updates.
Google Ads is adding an “investment strategy” tool that lets advertisers model potential gains from increased budgets.
AI search is changing fast – and new Semrush data shows ChatGPT and Google’s AI Mode are moving in different directions.
As AI-generated content floods the web, what happens when humans stop being the primary creators or consumers online? A human look at Google, SEO, and the “Dead Internet Theory.”
You don’t need fame to earn trust. Build authority from zero with clarity, proof, and consistency that earn audience and algorithm confidence.
Even the smartest PPC automation can go off track. Here are four situations where human oversight keeps campaigns efficient and safe.
Google Ads now lets one advertiser appear twice on a SERP – a change that tests fairness, transparency, and competition.
Learn how to strengthen your sender reputation and boost engagement when it matters most.
Google Merchant Center’s new “Creative Content” section lets brands upload and map video assets to products, boosting visibility across ads.
Google said these features "aren't being used very often and aren’t adding significant value to users."