Here are some of the latest headlines on digital marketing insights, search, and ecommerce:
- Facebook launches free ‘paid online events’ for SMBs and othersThe new all-in-one tool will be free for at least a year, the company says. Please visit Search Engine Land for the full article.
- How to optimize your Google local Knowledge PanelTurn your local business profiles in the search results into portals that can deliver customers right from your listings. Please visit Search Engine Land for the full article.
- Google Search adds flight, hotel search features around COVID-19Hotels should be aware of the new search filters and features from Google Travel. Please visit Search Engine Land for the full article.
- Google Search helps users find live sport games, linear TV showsGoogle improves its live TV and sports search features. Please visit Search Engine Land for the full article.
- Google now enables GMB profile edits from Search and Maps [updated]The company is seeking more SMB engagement by making updates easier and more accessible. Please visit Search Engine Land for the full article.
- Replay: What SEOs need to know about Bing Webmaster GuidelinesThe latest updates to the guidelines include how Bing crawls, indexes, ranks web pages and handles search spam. Please visit Search Engine Land for the full article.
- Majority of chains call local-digital marketing an ‘untapped opportunity’But 77% of multi-location brands complain executing locally at scale is very challenging. Please visit Search Engine Land for the full article.
- Google makes it easier to control Shopping ads by countryA new attribute allows you to exclude products at the country level. Please visit Search Engine Land for the full article.
- Genius not looking so smart after Google escapes liability for ‘misappropriating’ lyricsTo many this was another example of Google abusing its power. Except it wasn’t, court finds. Please visit Search Engine Land for the full article.
- Google launches ‘people cards’ in SearchThe new feature enables individuals to create a Knowledge Panel-like card. Please visit Search Engine Land for the full article.