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Digital Marketing

Read the Latest Trends and Headlines in Digital Marketing.

Here are some of the latest headlines on digital marketing insights, search, and ecommerce:

What counts as a “good” conversion rate in 2025? by Digital Marketing Depot

New industry benchmarks reveal what success really looks like.

Google partners with Roblox on video ads

The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to reach Gen Z audiences.

Indexing and SEO: 9 steps to get your content indexed by Google and Bing

No indexing = no visibility. Follow these steps to get your content indexed and boost your presence in search results.

Data providers: Google March 2025 core update had similar volatility to the previous update

Now that the March 2025 core update is done rolling out, we can compare it to the previous core updates - and it seemed pretty similar to the December 2024 core update.

Your guide to Google Ads Smart Bidding

Stop letting Smart Bidding run wild. Control and optimize it for better conversions, smarter spending, and real performance gains.

Microsoft Advertising will start enforcing Consent Mode in May

Microsoft will require explicit user consent signals starting May 5, to ensure compliance with privacy regulations.

Google Ads policy update: More ads, new rules

Google updates Unfair Advantage Policy to allow advertisers to show multiple ads for the same business in different ad locations.

Reddit Ads rolls out new SMB tools to boost campaign performance

Reddit Ads’ new tools simplify campaign management, enhance performance tracking, and make it easier for SMBs to reach niche audiences effectively.

The next wave of search: AI Mode, deep research and beyond

Discover how deep research and agentic AI models are transforming search and the way users find information.

Pagination and SEO: What you need to know in 2025

Learn how search engines handle paginated content, plus tips to prevent indexing issues and boost crawl efficiency.

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