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Digital Marketing

Read the Latest Trends and Headlines in Digital Marketing.

Here are some of the latest headlines on digital marketing insights, search, and ecommerce:

Nick LeRoy turns SEO consulting into fundraiser for Minnesota immigrant support

Consulting hours become donations as a well-known SEO turns outrage over ICE raids into rapid financial support for impacted families.

Meta expands Threads ads to all users globally

Meta will roll out Threads ads worldwide next week, giving advertisers new ways to reach more than 400 million users.

Same URL in AI Overviews and blue links counts as one Google Search Console impression

Google's John Mueller confirms that when a URL appears in an AI Overview and as a blue link on the SERP, it won't count as two impressions.

OpenAI moves on ChatGPT ads with impression-based launch

ChatGPT ads are coming soon, offering advertisers early access to a new impression-based placement inside conversational AI.

Google rules out ads in Gemini — for now

Google’s repeated stance against ads in Gemini suggests conversational AI monetization will remain limited — and cautious — for now.

75% of ChatGPT users rely on ‘keywords’ for local services: New data

New data shows people use ChatGPT to find local healthcare and aesthetics providers through short prompts, keywords, and limited follow-up.

The local SEO gatekeeper: How Google defines your entity

Google won’t rank what it can’t confidently identify. See how business names and primary categories determine local search eligibility.

International SEO in 2026: What still works, what no longer does, and why

AI-mediated search introduces new risks for international SEO. See how semantic collapse and freshness drift shape global visibility.

How digital marketing agencies are adapting to AI search by Editorial Link

Ten agencies explain how they retooled SEO, metrics, and client strategy as AI answers cut clicks, shorten journeys, and reward brand authority.

Organic search traffic is down 2.5% YoY, new data shows

SEO isn’t dead. New data confirms it: traffic grew at the largest sites, and the sharpest declines were felt by the top 100 to 10,000 sites.

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