Here are some of the latest headlines on digital marketing insights, search, and ecommerce:
Google's spam guide adds indexing advice for pages made for sharing. Other updates cover restaurant ordering controls, report dates and AI Mode revenue.
Shopify's performance reviews asked how staff used AI. Its CEO says the answers didn't matter, and the question can give a company a reputation.
New research identifies a potential weakness in big-brand visibility that smaller publishers may be able to exploit.
Developers can apply to bring apps into AI Mode and the Gemini app, and Google's policy bars misleading descriptions meant to get an app picked.
Reddit says search referrals are falling and its CEO points to Google's AI Overviews and AI Mode. Here's what its login test means.
Measure whether AI recommends your brand to buyers, fix outdated sources, and turn shortlist visibility into customer relationships your CFO can value.
Discord's most public servers will each have a web page that may carry AI summaries and some messages search engines can show.
Shopify’s catalog returns a commission next to each promoted product’s price and reviews. What an AI agent does with that number depends on its developer.
Resolve's Michael Johnson outlined a keep-or-cut approach to link building, from qualifying publishers and earning roundup placements to creating linkable assets and a 90-day execution plan.
Creative enhancements are now on by default in ChatGPT Ads. Here's what they can change, how to opt out, and the tracking questions still open.
Search Console's Page indexing report has fallen behind before. Here's what Google has said and what each remaining check can show while the data lags.
Google's Q3 earnings call outlined a vision in which traditional Search may no longer be the central experience.
Six Google Ads details on Smart Bidding, seasonality adjustments, channel controls and budgeting that PPC teams should check before BFCM.
Google’s Ads Decoded explores longer AI Mode queries, earlier discovery, and demand for human perspectives. Here’s what advertisers can consider for 2027.
Google’s Q3 stock plunge puts AI spending and Search ad revenue under scrutiny. Here’s what the earnings reveal for PPC advertisers.
AI search merges businesses with their lookalikes, and courts are holding platforms liable. Here’s how conflation happens and how to make your entity unmistakable.
Check whether search engines can find and understand your images, and spot technical issues that limit their visibility in multimodal search.
Identify OpenAI Aura blocks that stop agents from opening your site, and gather evidence to request a review.
HubSpot's traffic collapse shows why SEOs need to measure revenue per visit, track AI referral conversions, and build audiences beyond Google.
Google says missing pages aren't a ranking threat, but what visitors encounter after a 404 can matter to a business.