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Digital Marketing

Read the Latest Trends and Headlines in Digital Marketing.

Here are some of the latest headlines on digital marketing insights, search, and ecommerce:

The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.

Google AI Overviews CTR shows early signs of recovery: Study

Organic click-through rate on Google searches with AI Overviews is rising, breaking a year-long slide. Could click loss be leveling off?

Google Ads Demand Gen campaigns hit by review delays

Advertisers are reporting week long delays for Demand Gen ads stuck in review, a known issue Google says it is actively working to resolve.

How to structure AI-driven SEO: 3 frameworks that drive execution

AI can accelerate results or amplify chaos. Learn how to coordinate teams, clarify ownership, and prioritize initiatives that compound.

Automate the busywork: 8 SEO tasks you shouldn’t do manually

Identify repeatable SEO tasks and build simple automation workflows so you can focus on strategy, QA, and decision-making.

Why GEO is a reputation problem

Most GEO tactics don’t move the needle. Learn how brand positioning, category alignment, and third-party signals shape AI visibility.

Google spam reports with personally identifying information won’t be used and processed

This is a change from what Google announced only a week ago.

The bureaucracy tax: How disruptors are winning AI search visibility

Slow approval cycles and rigid workflows are costing enterprises AI visibility. Faster execution and structured data shift the balance.

ChatGPT ads expand to logged-out users

ChatGPT is expanding ads to logged-out users, increasing inventory and making it easier for advertisers to scale spend.

Google’s Liz Reid on AI search changes, query shifts, and AI slop

As queries grow longer and less keyword-driven, Google's Search VP says AI is reshaping search intent, monetization, and content visibility.

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