Here are some of the latest headlines on digital marketing insights, search, and ecommerce:
This is the third core update of 2025 and it took over 18 days to complete.
Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.
AI optimization, llms.txt, the end of the web, and more! These 10 SEO columns got the most pageviews on Search Engine Land in 2025.
SEO vs. GEO. AI Mode expands. AI Overviews kill clicks. Goodbye, num=100. These were among the most popular and biggest SEO stories of 2025.
OpenAI’s move toward ads in AI responses could create a new, highly contextual channel for advertisers while reshaping digital marketing.
The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.
Organic traffic is falling as AI reshapes search. Here's how to brief leadership with data, reset expectations, and adapt your SEO strategy for AI visibility.
Section 230 shields ad platforms from liability, while FTC enforcement holds advertisers strictly responsible for deceptive ad claims.
Advertisers now have the option to run Demand Gen ads on Google Maps, either alongside other channels or as a standalone placement.
As Google’s AI Overviews answer more queries directly, vibe coding gives marketers a way to create interactive experiences AI can’t replace.