Here are some of the latest headlines on digital marketing insights, search, and ecommerce:
Google has expanded PMax product reporting to include all eligible networks, resulting in a one-time increase in reported metrics.
Google is making Local Inventory Ads the default for eligible Shopping campaigns and replacing "Local products" with a new filter.
U.S. users can move from planning to checkout, design or listening as Search links AI responses directly with connected services.
Find out whether AI recommends your business, gets your information right, or favors competitors before investing more in local SEO.
Qualifying AI chatbots can also get the same search data Google uses to improve its services, subject to privacy safeguards.
The longer the sales cycle, the less lead volume tells you. Build a feedback loop that helps Google Ads optimize for qualified opportunities.
Some pages need a refresh. Others need a different strategy entirely. Here's how to tell the difference using data you already have.
Learn the difference between notification, crawling, and indexing, and use a free tool to check whether your API is doing what you expect.
A look at how Web Push advertising is adapting in 2026 through better compliance, stronger traffic quality, and more mature market growth.
High CPC searches were far likelier to show AI text ads, while paid placements rarely boosted citations or organic rankings.