All About
Digital Marketing

Read the Latest Trends and Headlines in Digital Marketing.

Here are some of the latest headlines on digital marketing insights, search, and ecommerce:

OpenAI’s ChatGPT ads could miss $100 billion revenue target: Report

Emarketer sees the U.S. chatbot ad market reaching just $5.41 billion by 2030, far below OpenAI’s target for ChatGPT ads.

Google Image Search drops clean search box and adds gallery of images

Google Image Search has turned 25 years old and is now making its biggest change to its home page yet.

Google AI Overviews will let you create image

Google uses the latest Nano Banana model to create images directly in Google Search's AI Overviews.

Visual semantics: The missing piece of topical authority

Patents, research, and case studies suggest Google looks beyond text. Learn how page design influences search visibility.

Why standard SEO advice fails for travel websites

Feed management, entity optimization, and modular content matter more than traditional ranking tactics in travel search.

Hidden gem publishers outperform major media on audience affinity: Study

Media lists still prioritize traffic and domain authority, even as AI visibility depends on trusted, context-rich brand mentions.

How AI search gives old negative content new life

AI-generated answers can turn outdated articles into influential citations. Learn how to reduce reputation risk and respond effectively.

How to justify GEO investment without perfect attribution

You don’t need perfect attribution to prove GEO’s value. Track the metrics that connect it to business growth and measure what matters.

SMX Now: Build better site architecture for SEO, AI, and users

Learn a proven five-phase framework for clearer navigation, stronger taxonomy, and content AI can access. Join us for the next SMX Now.

6 SEO priorities for AI shopping

AI can't recommend what it can't understand. Here's how to make your products easier for AI systems to evaluate.

Reach out with any questions you might have regarding how RSO can help you with digital marketing.

548 Market St
San Francisco, CA 94104

Hours? Our work is not limited to set hours. Contact us and give us a try!