Here are some of the latest headlines on digital marketing insights, search, and ecommerce:
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Google Ads may soon let advertisers manage tags in-platform, streamlining setup and reducing reliance on external tools.
FAQ rich results will no longer show in search and the Search Console features will go away.
Learn how to isolate variables, measure prompt-response inclusion, and build repeatable frameworks for testing LLM visibility.
Visibility today depends on authority, citations, entity clarity, and brand presence across the broader web — not just SERP position.
Technical fixes alone won’t resolve weak relevance signals. Here’s how to identify and correct intent mismatches across your site.
Advertisers can now create more tailored metrics using full conversion data, aligning reporting with business goals.
Advertisers are questioning AI Max’s lack of granular landing page control compared to DSA, as Google confirms some gaps still exist.
This is due to the new Google search penalty for back button hijacking.
Google is aiming to help advertisers capture untapped demand and optimise spend in real time whilst reducing manual work.