Your brand new website launches with five-star design, simple navigation, and all SEO elements in place. Yet, few visitors are clicking, and your conversions are even lower. It’s time to consider A/B testing for websites. But, what is A/B testing […]
You’ve heard this one before: First impressions are lasting impressions. I would like to add when it comes to your company’s home page, first impressions could also be last impressions, if visitors have a poor experience. Instead of losing your […]
Fifty-three percent of website visits are abandoned if a mobile site takes longer than three seconds to load, according to Think With Google. That means you could potentially lose more than half your visitors if page load speed is considered […]
If your SEO game is good, and you want to keep it that way (or it’s not so great and you want to improve it), then this blog post is for you. Because within a few weeks or months, Google […]
This month, Google bid an official adieu to Flash and welcomed AMP to the entire web – two significant changes for website owners and users alike. The king of search is making these shifts with one goal in mind: to […]
As we write this late summer blog post, much of the U.S. is getting in that last beach vacation, starting first days of school, and thinking ahead to Labor Day weekend. For online marketers, however, this entire last month has […]
What is a website audit and why do I need one? If you already have a website and are ready to improve its search engine visibility, then a website audit (or “site audit”) is a good starting point. If you […]
If you have an existing website but are not seeing the results that you want in your Google Analytics reports, then it is time to take a good look at what your site is doing – or, more likely, not […]
Tomorrow marks one of the most significant days in search engine history. On April 21, 2015, the new Google mobile algorithm will go into effect and introduce sweeping changes to the way we use – and work within – […]