Last week, Facebook CEO Mark Zuckerberg shared his plans to shift the social network to a more privacy-focused platform. While the traditional Facebook experience isn’t going anywhere, the announcement comes as more users migrate from public social to private social […]
Even if you have trouble keeping up with all of Facebook’s changes, you’ll want to pay attention to this one. Your Facebook ads can now be targeted specifically to people who engage with your page or ad, using a new […]
Last week, Facebook opened up sponsored messages to advertisers within its Messenger app. With one billion monthly users, Messenger is a tempting place to reach more customers…but are Facebook sponsored messages right for your business? What is a Facebook Sponsored […]
If you think 2015 was a banner year for social media advertising, then just wait until you see what is on tap for 2016. These paid advertising opportunities from Facebook are more prolific and more targeted, and could be just […]