What do people mean when they perform certain search queries? Google and other search engines have spent years trying to unlock this mystery with the aid of AI and machine learning. But a lot has happened in the past year, […]
The facts are in: people are scanning search results pages in a different pattern than they did a decade ago. Back then, Google served up a simple list of blue links and called it a day. Nowadays, there are […]
Google recently announced a new aspect of search called Passages, a major breakthrough in how the search engine is able to rank search results. Google Passages will present more opportunities for your webpages to appear in search results for […]