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Remarketing and retargeting: both are used interchangeably, yet they are not exactly alike. How are you to know the differences? Here is a brief overview to help you understand each of these important marketing strategies. But first, what do remarketing and retargeting have in common? They both help you increase conversions for individuals who are […]
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For businesses that historically experience little return on the old “spend money to make money” approach, remarketing to existing customers will be music to the ears – and, with some guidance, money in the bank. Let’s take a look at how this phenomenon works and how you can start taking advantage of it. Remarketing Means […]
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