Fifty-three percent of website visits are abandoned if a mobile site takes longer than three seconds to load, according to Think With Google. That means you could potentially lose more than half your visitors if page load speed is considered […]
Remember when it used to be difficult to get through to local radio stations on the telephone? Nowadays, the most phone activity these stations get is when they run a contest requiring listeners to call in. My favorite local station is often […]
If your SEO game is good, and you want to keep it that way (or it’s not so great and you want to improve it), then this blog post is for you. Because within a few weeks or months, Google […]
The Google AdWords update just made it easier to convert your regular PPC text ads to mobile responsive ads. If you already run text ads or expanded text ads via Google, then this AdWords tool is exciting news for your […]
Think holiday marketing strategies don’t apply to you? See how non-retail brands can get their piece of the holiday pie this shopping season. The holiday shopping season is about to kick off, one that traditionally belongs to retailers. Thus, some […]
Does your business really need a mobile app, or is your website good enough for your digital marketing end goals? Let’s take a look at what’s happening and discuss how it can help you make the best strategic decisions. The […]
If you’ve spent any amount of time (and money) on mobile advertising, then you already know every pixel represents valuable real estate. So it’s only natural that you carefully consider each character that is participating in high-stakes mobile search results […]
It’s that bittersweet moment of the year that marks the end of summer and heralds the change of seasons. Even if you aren’t attending school or have children who do, it calls to mind going back to school, choosing classes, […]
As more people engage with social media advertising via smartphones and tablets, the time between a click and a purchase narrows, but it also means that brands must be ready for the decisiveness of a buy-now crowd. According to a comScore […]