It’s no longer enough to count the number of “likes” on your social media pages. Nowadays, brands need several key indicators to measure performance. Thankfully, there are several social media metrics to align across the customer journey. Let’s take a […]
In 2020, several social media platforms took off with Clubhouse being a place to gather and chatter and Tiktok being the space for dance jams and viral food videos. It’s 2021 and TikTok’s star is only continuing to rise—now is […]
If pin marketing isn’t currently part of your SEO strategy, you might want to rethink that. As social media platforms defined and refined what makes them indispensable in their users’ daily lives, Pinterest pulled away from the pack as the […]
It’s easy to assume that the only way to use TikTok for business marketing is by doing the latest dance trend, but there is actually more to TikTok than meets the eye. Undeniably, it is a place where brands with […]
Social media marketing is a relatively new concept, and the benefits of outsourcing social media are hard to ignore. Since Facebook became available to the public in 2006, it has massively changed the way people and companies communicate. Social media […]
When you bring your business to Instagram it’s easy to get caught up in the numbers game. How many likes are we getting? How many followers do we have? While these metrics are important when it comes to social media […]
We all know Instagram stories are great for posting pics of your Sunday brunch, but they can also be great for drawing attention to your business. Much like any social media profile, Instagram is a great way to personify your […]
Social media and SEO have an unexpected, yet strong, relationship. The use of social media in SEO practice is more important than you might think. Both are strong marketing tools on their own, but when used in conjunction with one […]
In today’s digital world it’s crazy not to have a business social media profile, but starting from scratch in a sea of millions can also seem crazy. You may find yourself thinking, is it even worth it? YES. Having a […]