When you bring your business to Instagram it’s easy to get caught up in the numbers game. How many likes are we getting? How many followers do we have? While these metrics are important when it comes to social media […]
We all know Instagram stories are great for posting pics of your Sunday brunch, but they can also be great for drawing attention to your business. Much like any social media profile, Instagram is a great way to personify your […]
Social media and SEO have an unexpected, yet strong, relationship. The use of social media in SEO practice is more important than you might think. Both are strong marketing tools on their own, but when used in conjunction with one […]
In today’s digital world it’s crazy not to have a business social media profile, but starting from scratch in a sea of millions can also seem crazy. You may find yourself thinking, is it even worth it? YES. Having a […]
When you create a social media profile for your business you are able to speak for your business in a way that advertising never could. Due to the nature of the platform, social media posts appear organic, authentic and personal, […]
In today’s social media society, you are your follower count. Whether it’s a personal page or a business page, having a large following gives the illusion that you’re worth following. But, building an audience does not happen overnight. Most successful […]
Social media campaigns are great for event promotion, brand awareness, and product marketing. Unless you purchase social media ads, these campaigns are ran through organic engagement. This can make social media appear to be a bit unpredictable. This is why […]
Social media metrics can become overwhelming if you don’t know what to look for. Before you dive in, you should know exactly what each metric is measuring. Impressions The first step to successful social media marketing is getting noticed in […]
During times like this it’s vital that you consider the situation at large before each post. Look at it from every angle, every prospective and make sure it’s sincere. It’s easy to choose to stay quiet, in fear of saying […]