Our neighborhood garden nursery opened for the season last month, and we brought home a new plant to liven up the space. Only thing was, we didn’t know anything about the species we selected, including how to take care of […]
A few years back, I wrote about the importance of FAQ pages for websites. Aside from the customer-facing benefits – helping people find answers quickly, reducing the need to contact customer service departments – frequently asked questions also bode well […]
One of the biggest and best advantages of Search Engine Optimization (SEO) is the ability to monitor your performance in organic search results. Leaning on the data from your SEO metrics helps you identify areas for improvement, so you can […]
Are you looking for the latest search data trends of 2022? Do you feel overwhelmed by all the changes happening in search? In this article, we’re breaking down the 2022 trends in search data, so you can get all […]
Every brand should dominate their brand SERP (Search Engine Results Page). It’s how people who search for your brand name find you at the top of the search results instead of your competitors. This is what you want to aim […]
You know how you’re more likely to trust recommendations from your family and friends? Off-page SEO is kind of like that, where Google and other search engines view links from credible third-party websites to your website as votes of confidence. […]
Are you curious what Search Engine Optimization (SEO) in 2022 is going to mean for your business? Wondering what you can expect from organic search and how to prepare for the year ahead? In this article, we’re going to explore […]
Are you at a crossroads with Search Engine Optimization (SEO) and Pay-Per-Click (PPC) Advertising, wondering if you should choose one or the other? Or have you tried one channel, and now you’re wondering if SEO and PPC working together could […]
The Google Knowledge Panel – the block of information typically served for search queries like people and places – now has a new position in search results: the very top. New Knowledge Panel Position Previously, Google placed the Knowledge Panel […]