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While Facebook partnered with Microsoft last year to offer user data and ?Likes? for improving search results for Bing, Google is now trying to create one monolithic tool for combining the already proven strength of their search algorithm with personalized user feedback to even more finely tune search results and advertising.
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New content on a site is an important facet of maintaining a high search ranking, and that?s perfectly exemplified by the over 300 Demand Media sites and their ilk that put out massive amounts of new content on a daily basis and regularly maintain a Page One presence.
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